Federal Merchants & Co. Attain 3 Scottish Whisky Brands

Media Release
May 2017

Federal Merchants & Co. Attain 3 Scottish Whisky Brands

Grants, Glenfiddich and The Balvenie are now distributed solely by Federal Merchants & Co. in NZ

New Zealand owned beverage distribution company, Federal Merchants & Co., have today announced the introduction of 3 new international brands to their portfolio: Grants, Glenfiddich and The Balvenie.

The introduction of these brands brings the independent distributor’s longstanding portfolio of local and international beverage brands to an impressive 71.

Federal Merchants & Co. Managing Director, Aidin Dennis, says that these new brands align well with the values of the business.

“We’ve been operating for over 18 years now and the family values we pride ourselves on are a big part of what makes us a successful Kiwi business. We recognise these same values in the Grants, Glenfiddich and The Balvenie brands and we’re delighted to be representing them in New Zealand,” said Dennis.

The introduction of Glendiddich, the world’s most awarded single malt whiskey, adds to Federal Merchants & Co.’s already impressive portfolio including the internationally renowned sparkling mineral water brands S.Pellegrino and Perrier and the world’s most awarded rum range, Angostura Rum.

Both Glenfiddich and Grants were founded by the Grant family in Scotland while The Balvenie range of single malt Scotch whiskies are hand crafted at a Scottish distillery.

As of May 2017, Grants, Glenfiddich and The Balvenie will be distributed solely by Federal Merchants & Co. in New Zealand.

ENDS

About Federal Merchants & Co.

Federal Merchants & Co. are an independent, 100% New Zealand owned beverage distribution company and have been championing premium local and international beer, cider, liqueur, spirit, wine and non-alcoholic brands for the last 18 years.

The business has grown up alongside the New Zealand liquor industry, and with years of shared innovation, change, and experience behind them, they’ve honed their skills in delivering great levels of service and flexibility.

Their portfolio of over 71 premium domestic and international brands is the result of hard work, passion, and devotion to creating a product range that’s enjoyed by consumers not only in the moment, but for many years to come.

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